Senix Tools

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For a brand built on strength and reliability, the website needed to deliver the same performance. Our redesign put power and precision at the forefront, optimized for speed, clarity, and conversion.

/ STORYBOARD

Senix tools is a leader in power tools. They came to Tattoo with a need to elevate their branding and their website to deliver a content managed ecommerce conversion focused approach.

/ Approach

For this project we worked with the Senix team to define target personas to efectively funnel users to the information they needed in a Shopify build.

/ Services

Branding
UX Strategy
UX/UI Design
Content Strategy
Shopify Development

With some hurdles for the US market in place, we centered on building a website that could be the focal point of sales efforts. Conversion was everything.

/ Bold Style

We took Senix brand guidelines and amplified them. Going with bold color, type treatments and ways to elevate the UI.

/ Project subtitle

The team at Tattoo not only implemented a solid digital approach but also defined the brands campaign strategy and handled production needs. Delivering 3d, video and showing how we could deliver a Interactive 3D experience for the site.