Henrietta Said

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What did Henrietta say? Whatever she wanted. We redesigned the site to channel that same spirit, smart, stylish, and just the right amount of heat.

/ STORYBOARD

TGF came to us with a need to deliver a launch site for a new product line Henrietta Said. They had a tight turn around and needed to hit the ground running.

/ Approach

We took the brand guides, voice and tone of the characters and blew them out. Delivered a website with Shopify integration in 6 weeks for their launch date and media.

/ Services

Brand Strategy
UX Strategy
UX/UI Design
Content Strategy
Web Development
Motion Design

It was as much about brining this brands unique tone and characters to life as it was a website that converts.

/ Scandalous Content

Having fun with content and experiences is what we do. Our idea was to lean into old school "Scandal Sheets" like a news stand and provide brand news that's fun and still within the sites story telling.

/ Interactive Elements

For some projects it's about the small touches that make a brands site engaging. In this case even with the limited timeline we delivered flip through polaroid's and motion accents that elevated the experience.